A bright yellow sea container will pop up in the centre of Brookfield Place this August, marking the arrival of Bright Place, a purpose-built initiative where charity and community collide in the heart of Perth’s CBD.
Far more than a visual statement, this container represents a commitment by Brookfield Place to amplify local causes and give Western Australian charities the space, support, and visibility to shine.
Launching during Homelessness Week, the initiative’s inaugural charity partners, St Bart’s and Cancer Council WA, will each activate the space with immersive, creative programming designed to spark awareness, empathy, and action. Over three weeks, visitors will be invited to experience a rotating series of public installations, fundraising initiatives, and storytelling moments that bring complex social issues into public view in human, accessible ways.
Bright Place is not a campaign; it is a philanthropic invitation designed to help charities connect with thousands of city-goers daily and drive meaningful outcomes, from volunteer engagement to donations and public education.
First to activate the space is St Bart’s, delivering a moving series of public-facing experiences that humanise the issue of homelessness and invite Perth’s CBD community to take part.
Running weekdays from August 4 to 15, St Bart’s will operate Soup for Support from the sea container, serving soup for $10 with a ‘pay it forward’ option for someone in need. A rotating menu of signature soups, generously donated by venues at Brookfield Place Heritage Wine Bar, Hi Thai, Ladle + Press, Print Hall and W Churchill, will reflect the precinct’s shared commitment to community care and social responsibility. All proceeds will go directly to fund St Bart’s wrap-around support services, critical in helping individuals move from crisis to independence.
Inside the container, visitors will experience Voices of Lived Experience, a soundscape of reflections, and personal stories from people with lived experience of homelessness, creating an intimate, audio-led atmosphere. Outside, the public can contribute to The Common Thread, an evolving open-air loom where donated fabric and messages of hope are woven into a vibrant tapestry, symbolising connection, resilience, and the threads that bind a community together.
“This Homelessness Week, we’re bringing the Perth CBD community together to help put an end to homelessness,” said Samantha Drury, CEO of St Bart’s. “From the city to the suburbs, it’s impossible to ignore the growing number of people without safe, stable housing, those sleeping rough, living in cars or going from shelter to shelter. Bright Place gives us the opportunity to share real stories, invite compassion, and ask the community to be part of the solution.”
From August 18 to 21, Cancer Council WA will host its inaugural activation. The space will feature interactive community engagement activities highlighting the organisation’s work across cancer research, prevention, and supportive care, and will culminate in the iconic Daffodil Day celebration on Thursday August 21.
“Bright Place is where causes meet culture,” said Vanessa Baxter, General Manager of Strategic Partnerships and Engagement at St Bart’s. “It’s about offering WA’s most important voices the platform they deserve, with visibility, creativity, and support that lasts far beyond a single moment.”
Whether it’s through a bowl of soup, a shared story, or a thread woven into something greater, Bright Place is a call to action for Perth’s public, businesses, and creatives to engage, give back, and help light the way to a brighter future.
For more information, to donate, or to get involved, visit:
• Brookfield Place – bfplperth.com
• St Bart’s – donate.stbarts.org.au
• Cancer Council WA – http://cancerwa.asn.au
